BENANG JARUM

Benang Jarum is a fashion brand dedicated to curating modern wardrobe essentials for women who value both style and modesty. Co-founded by Allyssa Hawadi, a skilled makeup artist and entrepreneur, the brand has made significant strides in the fashion industry. Allyssa’s creative vision, shaped by her training at a prestigious makeup school in New York, has been instrumental in Jarum’s success. The brand offers top-notch ready-to-wear collections that blend contemporary trends with a modest and modern aesthetic. Under Allyssa’s leadership, Benang Jarum has become a symbol of elegance and sophistication, consistently staying ahead of fashion trends while catering to the needs of today’s stylish woman. The brand’s commitment to quality and innovation continues to drive its growth, making it a prominent name in the fashion world, especially at events like Dubai Fashion Week​.

Discover more exciting events by clicking here.