VIVA VOX

Viva Vox, founded in 1997 and helmed by Creative Director Oleg Ovsiyov, is known for its avant-garde approach and distinctive prints. At Dubai Fashion Week, the brand showcased “The Heroine” collection, inspired by the glamorous life of a rock star’s girlfriend. The collection featured bold black ensembles, oversized plaid fabric, long coats, and velvet suits. Metallic hues of olive green, copper, and silver added a shimmering effect, while soft lilac and teal tones enhanced femininity with airy fabrics. The designs combined fur and leather seamlessly, highlighting Viva Vox’s signature style and innovative spirit​.

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