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PETIT BATEAU

PETIT BATEAU
Founded in 1893 in Troyes, France, Petit Bateau started as a manufacturer of high-quality underwear and became famous for inventing iconic shorts that are now a staple in many households. Over the years, the brand has consistently evolved, offering comfortable, functional clothing for children and later extending to adults, while maintaining its reputation for comfort and durability.
In the fall of 2023, Lydie de Beaupré joined Petit Bateau as Creative Director, marking a significant shift in the brand’s creative direction. For the spring/summer 2025 collection, Lydie reinterprets the brand’s historic codes while staying true to its core values. With a background at Mugler and Lacoste, Lydie brings a blend of tradition and modernity, seamlessly incorporating relaxed elegance and timeless style. Inspired by daily life, encounters, and travel, she infuses contemporary energy into the collections while honoring The brand’s rich heritage.
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